Hey Reader,

Are you asking regularly for feedback?

I know it can call to our very worst fears, wanting to know what people think.

But in reality - it's going to enhance everything you do.

I have rarely been asked for feedback in any of the things I have taken part in. Which is a shame as I think often it would have helped the course creator make things better.

Example...

For my experimental 100 reps from September to December 2023 I put together a coworking calendar which held space for 100 mins at a time three times a week.

Problem was I didn't think about the set up at all, and it meant that I was unable to have regular 1-1 calls at the same time.

I did find a solution however my communication around the solution wasn't great. Participants didn't know where to go and when, and they had carved out time in their diary to get stuff done and it was hit and miss whether the time would be there for them.

"But Zoë, they could have done the work anyway in that time why did they need you?"

Whilst this is true, it was more an irritation that they enjoyed being on a coworking call and the external accountability - it was why they had joined the reps.

Anyway anyway, I knew that this would be negative feedback when I sent out a feedback form at the end of the experiment, but the questions I asked allowed for the feedback to be constructive rather than negative.

I thought I would give you these questions today so that if you need to ask for feedback you can do it in a way that feels good. The tech stack for this was just an email from Convertkit and a form in Airtable that then went on to feed into an Airtable base of feedback that I have set up.

I asked this because I wanted the good and the bad but I also wanted to know what they experienced that they didn't think would happen. It called a lot to their mindset and what they thought was possible; I'd really recommend asking this as you get answers that you didn't know you would!

I asked this to get some % stats on how many would recommend to a friend (btw this came out as 100%)

I wanted to know what was needed and what could be ommitted. It has given me a good understanding of how to cut out some of the superfluous parts of the experience to maintain the core of what it was about.

Clients have way better ideas than we do! This question gave me at least 2 things that I will include in future challenges.

I wanted the clients to celebrate their wins - almost all of the responses were how much they had achieved when being focused.

This question was created to get a sense of where they were before they started the journey. It helps me when creating customer journeys and profiles to know where people are starting from.

This is so that the words can be used in future marketing - you definitely need to ask this every time!

This is different to earlier as I wanted words. I asked this because it is human nature to want to recommend things to our friends and those close to us because we want them to have the same experience that we did. The "to a friend" part is important because we care about what our friends think of us, so an honest answer is generally guaranteed.

I wanted those catchy quote type phrases that I could use in future marketing.

So there we are. That wasn't too scary was it? The main constructive feedback that I got was around the times of the coworking calls - if I can figure out a way to have a coworking room available without a host then that wouldnt be a problem moving forward I guess.

What have I missed? How do you feel about feedback? Let me know.

Speak soon

Zx

ps. I have 3 spaces available for my "Irresistable Offers" in person day on 21st February in central London. The timings ate 10am-4pm and you will leave the day with your signature service or product and crucially how you are going to sell it out mapped out and ready to go. Reply to this email to register your interest and I can tell you more.

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