The Snark: Cool Aunt Status

Published almost 2 years ago • 1 min read

ZOË DEW

THE SNARK

Hey Reader,

I hope this week has been exactly what you’d hoped for—peaceful, joyful, festive, or all three.

We spent Christmas Day with my in-laws, and it was as chilled as I’d hoped. My nieces and nephew are late teens/early twenties now, and they’re a good laugh, but back when we first met, I had to bribe them to think I was the “cool” auntie (chip on my shoulder? Maybe just a tiny one).

I still remember taking the twins to Blackpool in my convertible mini to see the piers and the Sea Life Centre. I fed them candyfloss, fuelled their grabber machine obsessions, and fully cemented my “cool aunt” status—or so I thought. Turns out, they barely remember it!

Sometimes I wonder if my emails land the same way. I put a lot into them, but it’s not always clear what sticks for you, what you love, or what you’re hoping for.

So, as we wrap up the year, I’d love to ask you one simple, anonymous question:

What’s stopping you from taking the next step to work together?

I’ve made it super quick and easy to answer, just click here to tell me. No names, no pressure, just a chance to share what’s on your mind.

I want to make sure I’m giving you exactly what you need. Whether it’s the right kind of support, new resources, or something else entirely, your insight will help me shape what I create for you in 2025.

And, speaking of that, keep an eye out—I’ll be dropping a new freebie later this week to help you create the irresistible offer you’ve been craving.

Wishing you a happy, healthy, and wildly successful 2025!

If you want to receive my regular emails but you aren't interested in Main Character Mode click here to opt out.

You have received this email because at some point in the past you downloaded a free resource, bought a product or signed up for updates. if this isn't your vibe you can unsubscribe completely but when you download anything from me again, you won't receive updates regarding that download or purchase.

Woodplumpton Lane, PRESTON, Lancashire GB
Unsubscribe · Preferences

Read more from Booked By Friday: weekly emails about which past client to message this week.

My second break up

When I was in my last year of sixth form, I met a guy called John. We got together, loved young dream, and I went to university. Spent the all of the first term with both of us going back and forth to Loughborough and it was fun, but then over Christmas break he suggested we took some time apart….and then we never spoke again. me thinking now how I just accepted that we wouldnt speak again, absurd. I took a break from dating for about 10 years (more on this another time, but suffice to say...

20 days ago • 5 min read

I found something weird in an old Airtable

In September 2023, my brother and I had an idea. For 100 days, we’d spend 100 minutes a day working on our businesses and see what happened. That was basically the whole idea. 100 days. 100 minutes a day. Work on your business. I invited some other people to do it with us, because apparently if I’m doing something slightly ridiculous I need witnesses. The important bit is that I wasn’t telling people what they had to spend those 100 minutes doing. It wasn’t 100 minutes of sales, or marketing,...

3 months ago • 1 min read

rate my chives

Whale hello there, Reader, Have you heard of Rate My Chives? It's an Instagram account. A very serious Instagram account. People, and not just home cooks, we're talking actual chefs, submit their chive-chopping for rating. And the ratings are... completely unregulated. A 6.6 here. A 7.4 there. No apparent rubric. No explanation. The comments section is full of professional chefs nodding gravely and offering their thoughts on the chop. The thing that got me though, was what happens BEFORE the...

3 months ago • 1 min read