The Snark: Cool Aunt Status

ZOË DEW

THE SNARK

Hey Reader,

I hope this week has been exactly what you’d hoped for—peaceful, joyful, festive, or all three.

We spent Christmas Day with my in-laws, and it was as chilled as I’d hoped. My nieces and nephew are late teens/early twenties now, and they’re a good laugh, but back when we first met, I had to bribe them to think I was the “cool” auntie (chip on my shoulder? Maybe just a tiny one).

I still remember taking the twins to Blackpool in my convertible mini to see the piers and the Sea Life Centre. I fed them candyfloss, fuelled their grabber machine obsessions, and fully cemented my “cool aunt” status—or so I thought. Turns out, they barely remember it!

Sometimes I wonder if my emails land the same way. I put a lot into them, but it’s not always clear what sticks for you, what you love, or what you’re hoping for.

So, as we wrap up the year, I’d love to ask you one simple, anonymous question:

What’s stopping you from taking the next step to work together?

I’ve made it super quick and easy to answer, just click here to tell me. No names, no pressure, just a chance to share what’s on your mind.

I want to make sure I’m giving you exactly what you need. Whether it’s the right kind of support, new resources, or something else entirely, your insight will help me shape what I create for you in 2025.

And, speaking of that, keep an eye out—I’ll be dropping a new freebie later this week to help you create the irresistible offer you’ve been craving.

Wishing you a happy, healthy, and wildly successful 2025!

Smooches,

Zx

P.S. Ready to make some magic happen? Here are 3 ways we can work together:

  1. LEADS ACTUALLY IS OPEN! Join my signature programme and I promise you will double your enquiries in 90 days
  2. Sell your offer in one sentence: Free 25 minute micro class for service pros and coaches who want to get one new enquiry today
  3. Let's get your offer juicy TOGETHER: Book an intro call with me to work out the best way to work together to sell more in 2025

Woodplumpton Lane, PRESTON, Lancashire GB
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Messy Minds Welcome: Offers, Stories, and Weekly Worries

Welcome! I’m Zoë, a scalable offer strategist for overthinking service providers who want to turn their brilliant, messy ideas into consistent clients and reliable income. Here, I share daily emails packed with stories, insights, and actionable advice to help you build, price, and sell offers that work for you. Plus, every week, I tackle your burning questions in my “Now I’m Worried” agony aunt special.If you’ve got big ideas but need a plan, you’re in the right place.