Double your enquries? Meh.

Hey Reader,

If you’re not even getting enquiries to begin with, what’s the point in me promising to doubling them?

I created Leads Actually because I believe the reason most people struggle with lead generation has nothing to do with where they’re looking or how often they’re posting. The real problem? They don’t have an offer that’s clear, irresistible, and easy to sell.

When I asked my clients earlier this year why their businesses weren’t bringing in consistent revenue, 80% said it was because they didn’t have consistent lead generation. They thought that if only they had better strategies to get enquiries, they’d be making more money.

But lead generation isn’t the real issue. There are seven reasons why their efforts weren’t working.

Snag your spot on the Leads Actually waitlist and secure your 60-minute intensive!

1️⃣ They weren’t visible enough.
2️⃣ They weren’t clear about what they could offer.
3️⃣ They didn’t know who they were selling to—or they avoided niching entirely.
4️⃣ They weren’t following up with enquiries. They’d send a proposal, and then... radio silence.
5️⃣ They didn’t know how to create content that actually connects.
6️⃣ They didn’t understand their competition, so they thought no one was spending money (when they were—just not with them).
7️⃣ They didn’t have the infrastructure to handle more leads, so scaling felt impossible.

And this brings me back to my first point: why would you want to double your enquiries in 90 days if…
a) You’re not bringing in enquiries now?
b) You’re not ready to handle the ones you could bring in?


The Kind of Enquiries That Change Everything

I get that the idea of doubling your enquiries might feel scary or exhausting. But it’s not exhausting when the enquiries you’re bringing in are obsessed with what you do and feel like an easy “yes.”

That’s when your work gets easier. Your days get smoother. You’re not constantly convincing people to "hop on a call" (🤢) they’re ready and waiting because your messaging speaks directly to them.

You’re no longer casting a wide net, hoping to catch someone, anyone. Instead, you’re targeting the exact people who are perfect for what you offer.

And for you, doubling your enquiries might not mean going from 50 to 100, it might mean going from 2 leads a month to 4. That’s a win because those are four people who are ready to work with you, not a pile of “maybes” or “not right now.”


The Logical Path to Doubling Your Enquiries

Leads Actually takes you through a clear, logical journey. Together, we’ll uncover:
✔️ Who you are and the unique value you bring.
✔️ Who you serve—and how to speak directly to them.
✔️ What you do that no one else in your market can replicate.
✔️ Who else is getting the money that should be coming your way.
✔️ How to ensure the enquiries already in your audience finally see you as their only option.

When your messaging, offer, and follow-up systems are sorted, doubling your enquiries doesn’t just feel doable, it’s inevitable.


Join the Waitlist and Claim Your 60-Minute Intensive

Doors for Leads Actually open on 13th January to the waitlist. When you join, you’ll also get an exclusive 60-minute intensive where we’ll work together to help you land your first dream client lead within 30 days.

Struggling with lead generation? Join the waitlist now and discover how to fix these problems for good.

Let’s make doubling your leads the easiest decision you’ve made this year.

Smooches

Zx

Messy Minds Welcome: Offers, Stories, and Weekly Worries

Welcome! I’m Zoë, a scalable offer strategist for overthinking service providers who want to turn their brilliant, messy ideas into consistent clients and reliable income. Here, I share daily emails packed with stories, insights, and actionable advice to help you build, price, and sell offers that work for you. Plus, every week, I tackle your burning questions in my “Now I’m Worried” agony aunt special.If you’ve got big ideas but need a plan, you’re in the right place.