Hey Reader, Leads Actually is my four month group programme that is designed to double your enquiries in 90 days by creating an offer your audience becomes obsessed with. I created Leads Actually because I had worked with several clients who told me “everything would be ok if I could bring some more enquiries into the business”. But the enquiries were slow because there were other building blocks that weren’t clear to them or to their audience. I found that working on those foundations together meant that naturally the enquiries started to grow. Their business began to see the stability they had been craving rather than the hustle (yes, HUSTLE, because we know that's what it feels like - Mickey Blue Eyes* working on a grift to get someone, anyone, to sign a contract with them). Those foundational blocks were:
This programme began as a seed a year ago this month, and it was first launched in August 2024. The results so far have been epic, with the 77% of the current cohort increasing their enquiries, and as a group over 140 new leads have come into the businesses since the beginning of September. Lessons are taught live every other week over 10 weeks, so you’ll have time to actually process and implement what you’ve learned without feeling overwhelmed. After that, we spend a month focusing on hot seating, Q&A, and making sure you feel confident about everything you’ve created. We start on 28th January, and there are already 7 wonderful early birds who joined in November waiting for you to take a pew with them for week one. I am opening the programme on the 15th January, and it is £1,000+VAT or 4 x £250+VAT. When you join the waitlist, not only will you get early access to purchase on the 13th January, you will also have access to a 1:1 with me where we’ll work out exactly what your offer is and make it the best possible things for your clients to become obsessed with using my JUICY offer framework. (Jaw dropping clarity, Unique appeal, Instant obsession, Compelling transformation, Yes with ease). Smooches Zx *BBC Hustle is alllllll available on iPlayer, just saying |
Welcome! I’m Zoë, a scalable offer strategist for overthinking service providers who want to turn their brilliant, messy ideas into consistent clients and reliable income. Here, I share daily emails packed with stories, insights, and actionable advice to help you build, price, and sell offers that work for you. Plus, every week, I tackle your burning questions in my “Now I’m Worried” agony aunt special.If you’ve got big ideas but need a plan, you’re in the right place.